Selling a home is a bigger project than most first-time sellers expect, and 2026’s market has added an extra layer of complexity: forecasts for the year ahead genuinely diverge between major research houses. KPMG has projected national house price growth around 7.7% for 2026, ANZ Research has been notably more conservative at roughly 2.8%, and Cotality’s most recent quarterly readings actually showed capital city values easing back in the June 2026 quarter, led by falls in Sydney and Melbourne, even as Perth, Adelaide and Brisbane continued recording (slower) gains.
The honest takeaway for sellers: conditions vary significantly by city and even by suburb right now, and generic “the market is up” or “the market is down” headlines won’t tell you much about your specific street. Getting the fundamentals right matters more than ever.
Most sellers interview two or three agents and default to whoever quotes the highest price. This is a well-documented trap — any agent can quote high to win a listing, and a price that isn’t supported by genuine comparable sales data just risks a longer, more stressful campaign and a downward price correction later.
Ask every agent you interview to walk you through actual comparable sales — not just a verbal estimate — and ask for their list-price-to-sale-price ratio and average days-on-market over the last 12 months, compared to the suburb average.
Real estate commission in Australia is negotiable and varies by state, typically landing somewhere between 1.6% and 3.5% of the sale price depending on the market and property value. Marketing costs — photography, floor plans, portal advertising, signage — are usually charged separately, commonly $2,000–$6,000 for a standard campaign and considerably more for premium property marketing.
Cleaning, decluttering and neutral repainting consistently deliver the best return on preparation spend. Speculative kitchen or bathroom renovations immediately before sale are a common overcapitalisation trap — you’ll rarely recover the full cost in the eventual sale price.
Overpricing at launch is one of the most expensive mistakes a seller can make. Properties that sit on market past the first few weeks pick up a “what’s wrong with it” perception among buyers, and price reductions rarely fully recover the momentum lost.
The remainder of the process covers campaign management, handling buyer enquiries and inspections, negotiation (private treaty) or auction-day strategy including reserve setting, contract exchange, and the settlement period itself — typically 30–90 days after exchange depending on your state, with 42 days the most common period in NSW.
Rather than relying entirely on whoever knocks on your door with a flyer, AgentFind lets you compare real estate agents by suburb, read verified reviews from actual past clients, and check specialisation before you invite anyone to appraise your property.
From first listing to settlement, allow roughly 60–120 days in most markets, though this varies with campaign type and local conditions.
This depends heavily on your risk tolerance and the relative strength of the market you're selling into versus buying into — a genuinely personal decision worth discussing with your agent and, if relevant, a financial adviser.
An independent professional who helps you select and manage your selling agent, increasingly common in Victoria and NSW, sometimes funded from within the selling agent's eventual commission rather than as a separate out-of-pocket fee.
Search and compare verified profiles on AgentFind rather than relying on whichever agent's signboards you've noticed most often in the street.

Comments (1)
dev
19/07/2026 at 4:08 pmGreat Article